Sounouvou founded Exportunity, a site that promotes export opportunities for Africans by connecting producers with traders. It allows a farmer in Benin to sell his produce to a buyer in South Africa – or the United States – through a cell phone. Through the trade events, Sounouvou has engaged over 750 clients, and built a database of 85,000 companies trading with Africa. He also employs 32 people.

Exportunity is an online platform that promotes export opportunities for Africans by connecting producers with traders. It allows a farmer in Benin to sell his produce to a buyer in South Africa – or the United States – through a cell phone