It’s my third week in the Marketing and Corporate Communication team of the Tony Elumelu Foundation and I must say it has been interesting. The Marketing and Corporate Communication team is tasked with the responsibility of targeting distinct audiences across various social media platforms with varying intents.
At the Marketing and Corporate Communication team, we convey the attitudes, beliefs, and goals of the Tony Elumelu Foundation thereby informing the public about what we do at the Tony Elumelu Foundation.
My focus is on coming up with different social media content and engaging African entrepreneurs in the Twitter space during and after the application phase. Creating and posting engaging social media content for Twitter has been quite difficult yet insightful because it was a whole new playing field for me.
Creating content has been tasking. However, with an amazing team by my side, I have been able to pull through. Trying to figure out what works best on Twitter has been the most challenging part of the journey but the increase in my Twitter post’s reach and engagements daily gets me excited and gives me a sense of accomplishment. So far, I’ve learnt how important it is to give and receive feedback. Also, my writing and design skills have improved due to the nature of my tasks.
To overcome the challenging part of my job which is beating Lagos traffic, I wake up as early as 3:30 am, and leave the house by 5:15 am at the latest to catch up with the first bus that leaves Festac town for CMS every business day of the week, depriving myself of sleep and breakfast leaving me to battle with sleeping in buses every morning, but like Nathan W. Morris said: “The speed of your success is limited only by your dedication and what you’re willing to sacrifice.”
So, my sleep and breakfast are what I am willing to sacrifice to speed up my success in life, and every time a bus I board passes an unknown route I put on my phone location lol
3 weeks spent in the Marketing and Corporate Communications team of the Tony Elumelu Foundation has been a whole new experience different from what I’ve known. It has been exciting, stressful, impactful and a whole lot more. The learning process never ends. I still look forward to the next challenge, tasks, and work schedule of which I’m also preparing myself to take the bull by the horn because of what I’ve learnt so far. It has been quite fascinating and exhilarating working at the Tony Elumelu Foundation in all ramifications, but I believe and trust myself to turn out to be more efficacious in what I do.
Every knowledge gained here at the Marketing and Corporate Communication team of the Tony Elumelu Foundation has fully prepared me for the tasks ahead and can only lead me to a better future anywhere I find myself for my next job rotation, but first I’ll be heading back to class for a one-week intensive session before heading for my next job rotation, I can’t wait to start my next journey within Heirs Holdings.
~ Author: Nurudeen Odetayo
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